The vacations are approaching quick, so holiday-themed content material for the Fixed Content material Market is in demand!
Freelance writing throughout the holidays may be worthwhile if you understand what kinds of articles prospects are on the lookout for. Regardless of your area of interest, there’s certain to be a holiday-centric article you possibly can write.
Want some assist or inspiration?
Take a look at the next holiday-themed content material concepts
These will allow you to brainstorm so you possibly can create some high-quality holiday-themed content material to promote this season.
1. Assist Readers Discover Present Concepts for Colleagues, Mates, and Beloved Ones
Everybody enjoys a very good reward information, so many retail shoppers will search for articles targeted on vacation presents. Consider what number of several types of reward recipients are represented throughout the holidays, then write your article about every distinctive group. For instance, you possibly can draft an article about reward concepts to your mom, sister, or a feminine pal and name it “Present Concepts for the Girls in Your Life.” This idea can even work with “Present Concepts for the Males in Your Life,” so you possibly can tailor it to dads, grandfathers, or brothers. A basic article about nice reward concepts to your partner, youngsters, or dad and mom will all the time be a success with readers.
Alternatively, create a listicle with distinctive reward concepts to your coworkers and your boss. Many wrestle to search out nice vacation presents for the individuals they work with, so the sort of article is probably going in excessive demand. You can too create content material about the right way to discover the proper presents for a present alternate or “white elephant” social gathering. Go deeper together with your checklist and create content material with nice reward concepts for individuals in want, corresponding to single moms, the aged, those that are unhoused, or a neighbor that could be having a tough time this 12 months.
2. Promote Inclusion with Effectively-Researched Cultural Vacation-Themed Articles
Christmas isn’t the one vacation celebrated throughout this time of 12 months. Give attention to different cultures and the way they wish to rejoice, too. You’ll be able to write articles on the traditions of holidays corresponding to Hanukkah, the Jewish vacation that runs from December 18 via December 26. Las Posadas, which runs from December 16 via December 24, is well known in nations like Mexico, Guatemala, Cuba, and Honduras and by many Hispanic individuals residing in america. The winter solstice, or Yuletide, is a Pagan/Wiccan vacation celebrated on December 21. Based mostly on African harvest competition traditions from areas in West and Southeast Africa, Kwanzaa is an African American celebration that takes place from December 26 via January 1. Inclusive content material in regards to the historical past of those holidays, every one’s background, and the way completely different cultures rejoice them could make your articles stand out within the Fixed Content material Market.
3. Educate About Well being and Wellness
The vacation season may be worrying for many individuals, so why not create some content material that places wellness into the highlight? Content material that speaks to wellness practices corresponding to wholesome consuming, yoga, prioritizing sleep, and utilizing important oils is engaging to shoppers within the well being and wellness areas. Moreover, SAD (seasonal affective dysfunction) is frequent throughout the winter months, so take into consideration writing informative articles about dealing with the winter season with an eye fixed towards healthcare or counselling shoppers who could be drawn to this content material for his or her web sites or social channels.
You can too deal with particular persona varieties, corresponding to introverts. Write a bit that provides a complete checklist of “How you can Cope with Vacation Events as an Introvert” or one thing comparable.
For the reason that wellness and psychological well being niches are each well-liked, submit articles that pertain to those matters however with a well-researched, goal, holiday-themed spin.
4. Create Cash-Saving Content material
Right now of 12 months, individuals are inclined to spend some huge cash. Write an article that helps shoppers save their hard-earned money throughout the vacation season. You’ll be able to create a complete checklist of ideas to assist individuals discover the perfect offers on vacation presents, meals, or decorations. Create content material that exhibits individuals the right way to host a superb vacation social gathering with out breaking the financial institution. Purchasers and their prospects are all the time on the lookout for methods to avoid wasting, so supply individuals modern methods to get extra from their holidays for much less cash. Caught on methods to start? Attempt one thing easy like “Why You Don’t Must Spend a Ton of Cash on Vacation Items” or “The place to Discover the Finest Vacation Offers in 2022.”
5. Write About Vacation Cooking and Adorning
Are you a foodie? The vacation season is an ideal time to create distinctive food-related content material, even for those who aren’t. Give you a considerate article about scrumptious vacation recipes that showcase conventional substances, or strive writing about seasonal treats loved in varied cultures. Folks all the time search for artistic cooking ideas, particularly throughout the holidays, whether or not about delectable desserts or basic casseroles. Write out a couple of enjoyable recipes or talk about how individuals could make scrumptious meals for an upcoming vacation social gathering. You’ll be able to draft an article that discusses conventional vacation dishes or give you one which’s extra avant-garde and inventive. Whichever manner you go, many purchasers are on the hunt for useful food-related content material they’ll add to their web site or weblog.
Should you aren’t as well-versed in meals writing, supply holiday-themed content material that focuses on festive décor. Create a cool how-to article about how readers could make handmade decorations and provides recommendations on adorning a house for a vacation social gathering or meal. To draw residence décor or crafting companies, write targeted articles on colour choice, wreath-making, or tree adorning. The sky is the restrict relating to seasonal décor, so get artistic, and bear in mind to have some enjoyable with the content material! Search for all the newest vacation developments in adorning for 2022, so you possibly can capitalize on what’s new and well-liked now.
6. Embody Our Furry Mates!
Who doesn’t love pets? Something about our furry associates will entice potential shoppers to the Fixed Content material Market. Write an article on the right way to preserve your pet secure throughout large vacation events or cowl a few of the finest methods to search out care to your pet if you’re out of city. You can too create a present information for pets. Assume exterior the field and give you a novel, totally researched article about customized recipes for a cat or canine that they’ll (safely!) get pleasure from throughout the holidays.
7. Entice Journey and Tourism Purchasers and Write About Vacation Options
To face out within the Fixed Content material Market, strive writing holiday-themed content material that focuses on alternative routes to rejoice—particularly if it includes journey and tourism. Create an inventory of enjoyable issues individuals can do throughout the holidays that don’t depend on custom, like heading to an unique location for trip or reserving an adventurous tour near residence. Maintain potential shoppers within the journey and tourism vertical in thoughts when writing content material encouraging individuals to department out and discover completely different experiences.
Stand Out within the Fixed Content material Market
Freelance writing for and throughout the holidays is a good time to develop your horizons whereas getting seen within the Fixed Content material Market. Whether or not you’re writing an inspiring reward information, selling the great thing about seasonal décor, or serving to readers perceive varied wellness practices and sources, your concepts can entice shoppers who will buy your content material this season and all through the upcoming 12 months!
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