After India's TikTok ban, Meta and Google are battling for the lead within the nation's short-video app economic system that would generate as much as $19B in gross sales by 2030 (Bloomberg)

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Bloomberg:

After India’s TikTok ban, Meta and Google are battling for the lead within the nation’s short-video app economic system that would generate as much as $19B in gross sales by 2030  —  Prateek Bhardwaj broke out as a social media star on TikTok’s short-video platform, drawing in near one million followers and a slew of big-brand endorsements.



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