As cell advert focusing on turns into much less efficient, the "tremendous app" thought may turn out to be extra interesting within the West with corporations scrambling to maintain folks inside apps (Christopher Mims/Wall Avenue Journal)

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Christopher Mims / Wall Avenue Journal:

As cell advert focusing on turns into much less efficient, the “tremendous app” thought may turn out to be extra interesting within the West with corporations scrambling to maintain folks inside apps  —  Tremendous apps, immensely in style in Asia however not within the U.S., are the brand new scorching factor for corporations scrambling to seize ever extra of our time, consideration and cash



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