Cartier Worldwide Built-in Advert By Publicis Luxe and Razorfish France: Cartier Goes 3D for Watches & Wonders

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At Cartier, time shouldn’t be solely what we measure however what we treasure, one thing to benefit from – in how it’s stuffed and the way it’s represented. The power of this imaginative and prescient drives the entire Maison’s analysis round time, from its formal illustration to private notion and the expertise of the standard of time.

To proceed serving this imaginative and prescient, throughout Watches & Wonders, the world’s largest watch present, Publicis Luxe, in collaboration with passionate artisans, has created and developed a sequence of 37 home windows (static and animated) that function residing showcases to showcase the brand new merchandise from the Home of Cartier.

An bold movie, produced solely in 3D, was additionally created to current the totality of the collections, and was itself proven on a 360° display in the course of the Geneva present.

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