Charts: Ecommerce Unicorns 2021 – Sensible Ecommerce


The time period “unicorn” refers to a privately-held startup firm with a valuation of greater than $1 billion.

CB Insights “State Of E-Commerce World 2021 Report” (PDF), issued in February 2022, addressed ecommerce unicorns. In line with the report, 48 ecommerce unicorn “births” occurred in 2021, bringing the whole variety of world ecommerce unicorns to 102 as of December 31.

On December 31, 44% of worldwide ecommerce unicorns had been in Asia, the best area.

PwC, the worldwide accounting and consulting agency, revealed a report in January 2022 titled “Dwelling in a world of unicorns.” The report analyzes world unicorns from January 1, 2016, to June 30, 2021. In line with the PwC evaluation (primarily based on information from PitchBook), the variety of unicorns throughout that interval elevated from 165 to 743. Monetary expertise unicorns led the pack, elevating $106 billion in non-public capital throughout 188 corporations.

The above-referenced CB Insights report included information on ecommerce corporations promoting public shares. In 2021 practically 4 occasions as many ecommerce corporations went public (by an preliminary public providing or a particular goal acquisition firm) than in 2020. Furthermore, the variety of ecommerce mergers and acquisitions — the place one firm buys one other or two corporations merge — additionally elevated dramatically 12 months over 12 months.


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