Google efficiency experiences updates the way it counts clicks and impressions for job itemizing and element pages

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Google modified the way it counts clicks and impressions for job itemizing and element pages throughout the Search Console efficiency experiences. Chances are you’ll discover a rise in clicks and impressions when filtering by job listings and element pages however that’s solely as a result of Google evaluates these knowledge factors in a different way than it did previously.

There have been no modifications to Google Search, there was solely a change to how Google experiences on these appearances inside Search Console reporting. This transformation in reporting began on January 9, 2024.

What Google mentioned. Google posted about this replace right here, that the change went into impact on Janaury ninth. Google wrote:

Search Console has modified the way in which it evaluates and counts impressions and clicks for job itemizing and element pages. Consequently, you might even see a rise in clicks and impressions on your job pages. This enhance doesn’t replicate precise progress, however slightly that Search Console is extra precisely reporting the variety of impressions and clicks throughout the varied job experiences in Search.

No modifications to Google Search. Once more, Google didn’t make any modifications to how or the place these job listings and element pages present inside Google Search. As an alternative this was only a reporting change in Google Search Console.

How do these metrics work. Google posted extra particulars on this inside its assist documentation. You possibly can learn them over right here.

Why we care. If you happen to discover a rise in impression and click on knowledge for job itemizing and element pages, for this reason. Annotate this to say it was only a reporting change and no change to something you will have carried out or any change Google might have made inside Google Search.