Index, Sequoia and Canvas traders weigh in on the best way to increase your first {dollars} – TechCrunch


Founders searching for to boost their first spherical of capital might really feel overwhelmed by the prospect. There’s undoubtedly loads of capital on the market, however there are additionally loads of startups clamoring for it.

To assist new entrepreneurs work out this dilemma, we invited three traders to talk at a panel titled, “Find out how to Elevate Your First {Dollars},” throughout TechCrunch Disrupt 2021 so they may share their greatest recommendations on what it is best to do as you try to boost that cash, in addition to methods for who to pitch to, when to pitch and the best way to pitch.

Index Ventures accomplice Nina Achadijan began out by urging founders to first take into account whether or not they truly really want to boost enterprise capital. “It’s an exceptional time to be an early-stage entrepreneur. There’s extra capital than ever earlier than and there’s a willingness to simply accept know-how from shoppers and companies,” she mentioned. “And fairly frankly, there’s loads of platform shifts which are very thrilling for early-stage entrepreneurs. However the very first thing it’s essential to do is ask your self: Do you actually need to boost enterprise capital? There are such a lot of unimaginable companies that may be constructed that really don’t want VC funding.”

Achadijan mentioned founders ought to first get readability on what they’d be utilizing the cash for. Secondly, she mentioned, they need to take into account whether or not they need to finally exit the corporate by way of an IPO or a sale. As soon as a founder decides to boost capital, the subsequent step can be to make a listing of firms which are both much like theirs both in enterprise mannequin or by business. Then utilizing Crunchbase or PitchBook, she then recommends making a listing of VCs that backed these firms, together with angel traders.

“Then what you can begin to do is go down that checklist and say, ‘It looks as if this particular person focuses 100% on what I’m doing; I’m undoubtedly going to speak to them,’ or ‘This particular person has backed comparable enterprise fashions and I’m actually excited to listen to their perspective on my area or my business!’ After which upon getting your goal checklist … you can begin to get introductions and principally begin the method of fundraising,” she mentioned.

Canvas Ventures’ co-founder and common accomplice Rebecca Lynn agreed with the train. Particularly, she really useful itemizing what’s “non-negotiable” by way of the investor and amount of cash raised, and what can be a “good to have.”


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