New social media platforms for 2023


Over the previous few months, Twitter has seen a significant shake-up with the Elon Musk takeover. The billionaire entrepreneur has been utilizing the platform to advertise his varied enterprise ventures, altering options each day, and to not point out shedding round half of Twitter’s workers, with many shortly after being begged to come back again! Unsurprisingly, all of this has precipitated fairly the stir amongst Twitter customers who’re rising bored with his fixed presence. Consequently, many are searching for different social media platforms to name dwelling.

Let’s check out some social media platforms set to make their mark in 2023.




Hive Social on App retailer


When was Hive Social launched? October 2019


What number of customers does Hive Social have? Over 2 million


What’s Hive Social?


Hive is a social media app with a robust give attention to content material creation and rewards customers for his or her contributions. Customers can create and share content material within the type of textual content, photographs, and movies, they usually may also earn rewards within the type of Hive tokens for his or her engagement on the platform. The rewards are decided by the neighborhood via a system of upvoting and downvoting, like different blockchain-based platforms like Steem.


What are Hive tokens?


One of many key options of Hive is its built-in pockets, which permits customers to retailer, ship, and obtain Hive tokens. The platform additionally has a built-in market the place customers can purchase and promote items and companies utilizing Hive tokens.

Hive additionally has a robust give attention to neighborhood constructing and permits customers to create and be part of teams based mostly on their pursuits. There are a number of communities on the platform, together with ones targeted on artwork, pictures, and cryptocurrency.

In February 2021, Hive Social reached #1 on the iOS App retailer. Although it’s since plummeted within the rankings, it might make a resurgence in 2023 with customers in search of new social media alternate options.



When was WeAre8 launched?  WeAre8 was based in 2012, licensed as a B-Company in 2020, and launched within the UK in 2022.

What number of customers does WeAre8 have? The whole lively month-to-month customers of We Are 8 continues to be unclear because the shortest lived of our upcoming social platforms for 2023. We Are 8 launched within the UK in 2022 with its subsequent goals being to overcome the US and Australia.

What’s WeAre8?

“A social media app that evokes you, is sweet for the planet, free from hate, places cash in your pockets and celebrates the great in life in simply 8 minutes a day.”

WeAre8 is a social networking app that pays you to observe adverts after which gears 60% of all advert spend on to its customers and “impression” oriented causes!

Yep, you heard proper, now you can receives a commission for watching adverts. WeAre8 consider it’s time to place the ability – and cash – again in shoppers arms. Plus, they wish to put folks and the planet in prime place to be those benefiting from the platform’s success, not enterprise administrators and shareholders. The corporate give 55% of advert spend to folks and charities, with an extra 5% devoted to a creator fund to gas micro reveals, collaborations, and month-to-month challenges on the 8Stage – a hate-free evolution of the social feed.



We Are 8’s mission assertion




 “Select in case you watch adverts or not however receives a commission for these you do.”


The advert expertise on WeAre8 is way extra tailor-made than most social media platforms. Moderately than interrupting the content material and feed expertise, customers can select if and after they wish to watch adverts and after they do, they are going to be rewarded with a fee between 5-20p. These funds can then be used to repay cellular payments, cashed out instantly into their PayPal account, or forwarded to charities. Over 50% at present do the latter.

The platform additionally permits customers to attach with like-minded people and construct communities round shared pursuits. Customers can create and share content material within the type of textual content, photographs, and movies, they usually

may also join with mates, be part of teams, and take part in discussions.



Having secured funding from Channel 4, amongst different companies, and gaining beneficial display screen time with their TV advert, 2023 seems set to be an enormous yr for WeAre8. And with the UK approaching (or arguably already in) an financial disaster, actually paying folks for his or her time and a spotlight on social media could also be completely timed.




Preview from the App retailer of Lemon8

Heard of that platform TikTok that’s grown loopy traction over the previous few years? Nicely, its father or mother firm, ByteDance, additionally owns Lemon8. So watch this house!

Created to compete with one other large Chinese language platform, Xiaohongshu, ByteDance crafted Lemon8. By March 2022, that they had already acquired greater than 1 million downloads throughout Japan and has since been increasing into new markets.


What’s Lemon8?


Lemon8 is concentrated on connecting folks with related pursuits and hobbies. Customers can create and be part of teams, share content material, and take part in discussions on varied subjects. Although you may publish what you want, very similar to Instagram, as a extremely visible platform it has a give attention to subjects reminiscent of style, make-up, meals, journey, dwelling decor, and pets.

The identify stems from the phrase ‘lemonade’, and providing one thing contemporary. With the quantity 8 additionally symbolising infinity. To place merely, we might interpret the identify as ‘at all times one thing contemporary’.

Regardless of ByteDance’s great success with TikTok globally, Lemon8 is a means off tackling the social media giants right here within the UK. However we’ll be preserving an in depth eye on the way it advances over this coming yr.




Mastodon on App retailer


When was Mastodon launched?  2016


What number of customers does Mastodon have? About 1.8 million


What’s Mastodon?


Mastodon is a decentralized social media platform that permits customers to create and be part of communities based mostly on their pursuits. The platform is open-source and is just like Twitter when it comes to performance. It permits customers to create “cases,” that are primarily their very own impartial variations of the platform that may have their very own guidelines and communities. The cases are run by volunteers and will not be for revenue.

Customers on Mastodon can publish quick textual content updates, known as “toots,” that may embrace textual content, photographs, and movies with choices to share solely to their followers, folks they point out, or to the world. Mastodon additionally has a function known as “Boosting” which is analogous to the “Retweet” function on Twitter, and likewise permits hashtags to be included in content material.

It was reported that Mastodon had over 2.5 million month-to-month lively customers throughout its peak in October and November 2022. Their spectacular bounce in customers matched the timing of Musk’s Twitter takeover nearly completely. Since then, this has levelled to round 1.8million, which continues to be a really spectacular and noteworthy determine.

As Musk continues to trigger friction with Twitter customers, who’s to say extra received’t bounce onto the Mastodon bandwagon in coming months.




In conclusion, as social media continues to evolve – or many might say de-volve in Twitter’s case – new and modern platforms are rising to fulfill the altering wants of customers. Whether or not it’s privateness, decentralization, funds, or sustainability, these new platforms are providing one thing completely different and distinctive. It is going to be attention-grabbing to see which platforms will rise to the highest within the coming years, and even how the panorama modifications in 2023.

Which platform are you betting on?



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