Persuade Your Boss to Ship You to MozCon 2023 [Plus Bonus Letter Template!]


MozCon is returning in-person to Seattle August 7-8, 2023 and this yr, we’re excited to deliver the Way forward for Search to our stage. 

From networking with friends, listening to from business leaders, and making new connections that may assist develop your corporation or profession, conferences supply so many advantages to attendees. that. Your friends know that. However how do you persuade the powers-that-be (aka your boss) that sending you is useful for your corporation? 

Don’t fear, we’ve acquired a plan. (And if you wish to skip forward to the letter template, right here it’s!)

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Find out how to make the case

Enterprise competitors is fiercer than ever. Solely those that are capable of shift techniques with the altering tides of selling will be capable to come out on prime. And that’s precisely what MozCon goes that can assist you do. 

Overlaying all the things a rising marketer wants (website positioning, content material, technique, development), MozCon delivers top-notch talks from hand-selected audio system over two days in August. 

There’s a lot in retailer for you this yr. Right here’s only a sampling of what you’ll be able to anticipate at this yr’s MozCon:

Audio system and content material

Our audio system are actual practitioners and business leaders. We work with them to make sure they ship the very best content material and insights to the stage to set you up for a yr of success. No gross sales pitches or speaking heads right here!


You’re employed onerous taking notes, studying new insights, and digesting all of that information — that’s why we expect you deserve a bit of enjoyable. It is your probability to decompress with fellow attendees and make new mates within the business. We host thrilling night networking occasions that add to the worth you will get out of your day of schooling. Plus, our Birds of a Feather lunch tables mean you can join with like-minded friends who share comparable pursuits.

Excessive-quality movies to share together with your group

A couple of month or so after the convention, we launch professionally edited movies of each presentation on the convention. A lot of our ticket varieties embrace free entry! Your colleagues received’t get to partake within the real-time expertise(the #FOMO is actual), however they’ll get an opportunity to be taught all the things you probably did. 

Nice meals on web site 

We all know that convention meals isn’t usually price mentioning, however MozCon is infamous for its cornucopia of tasty choices.  

You may anticipate two meals a day and a great deal of snacks from native Seattle distributors — previously we’ve featured a smorgasbord from the likes of Trophy cupcakes, KuKuRuZa popcorn, Starbucks’ Seattle Reserve chilly brew.

Reductions for present prospects 

Moz Professional, Moz Native, API, and STAT prospects save massive on their ticket value, and there are reductions for teams of 10+ as nicely, so be sure that to benefit from financial savings the place you’ll be able to!

However in fact, don’t take our phrase for it! There are some unimaginable sources accessible at your fingertips that tout the advantages of attending conferences:

2022 was my first MozCon! It was an ideal expertise the place I acquired to hearken to thought leaders and friends on their particular person approaches. The occasion spoiled us with superior swag and nice audio system whereas making a protected area to facilitate deep discussions.

-Ray Martinez, Director of website positioning – Archer Schooling

As a small enterprise proprietor, attending MozCon was an enormous leap of religion for me (and an enormous funding!) I used to be so delighted to search out there was a spot for me at MozCon. The audio system had been excellent- true consultants who shared what does not work as compellingly as what DOES. My fellow attendees had been accessible, type, and beneficiant with their information. Most significantly, I left with an inventory of clear tangible methods for rising my enterprise this yr. I discovered so much- and I am so glad I went.

-Marguerite  Tacoma Actual Property Agent

There are many conferences that advertising and website positioning professionals can attend. MozCon supplies excessive worth by means of its high-quality audio system, entertaining occasions, scrumptious meals and snacks, and networking alternatives. For those who had to decide on only one convention to attend, you will not go fallacious selecting MozCon.

 – Jarrod Galm, website positioning Supervisor, Wealth Enhancement Group

I got here to MozCon anticipating a handful of nice takeaways and possibly some new website positioning strategies. As a substitute, I used to be blown away a number of instances over, made nice connections, and I am sharing a deck of takeaways with my group.

– Carly Johansen, Content material Advertising Supervisor, Oregon State College Ecampus

MozCon 2022 was implausible! Each session I attended was jam-packed filled with actionable insights from audio system who actually know their stuff. I left feeling invigorated, impressed and excited to place the issues I might discovered into motion

-Eloise West,  Senior Digital Advertising Strategist, Designzillas

That is my second in-person occasion (I went in 2019) and fourth total. That is nonetheless an ideal convention even having extra expertise, and I observed I decide up various things every time as my expertise grows and I hear issues in numerous methods. The networking alternatives are additionally invaluable, particularly as I am an in-house website positioning with no group. I’ve discovered a ton and have actually grown as an website positioning and closely attribute a whole lot of that to MozCon. 

-Lauren Huffman, website positioning Supervisor, Lulu and Georgia

Want a bit of extra to get your boss on board? Try some movies from years previous to get a style for the caliber of our audio system. 

Purchase ticket, get monetary savings, get aggressive advertising insights. Everybody wins!

MozCon is one unforgettable expertise that lives and grows with you past simply the times you spend attending the convention. And there is not any time like the current to pitch MozCon to your boss. In the event that they’re nonetheless caught on the “why”, allow them to find out about our subscriber or group pricing tiers — you’ll save tons of of {dollars} if you do. Simply consider all of the Keurigs you would get for that communal kitchen! 

You should definitely seize the letter template and make your case the straightforward approach!

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