PPC Marketing campaign & Touchdown Web page Technique: Case Examine



SPS Canada, is an Canada primarily based instructional consultancy agency with a gross sales workplace in Ahmedabad, India. They needed to extend the variety of candidates visiting their workplace for learning in Canada and immigration companies. They reached out to us for PPC marketing campaign & touchdown web page technique. Leo9 Studio had beforehand designed their emblem and their web site.

Regardless of being a brand new workplace and the very first workplace in India, SPS Canada needed to determine a robust presence and entice a gradual circulation of certified leads.

Their target market was college students between the ages of 16-30, contemporary graduates, and other people positioned inside a 25 km radius.

Our Answer:

  • Leo9 Studio launched a PPC marketing campaign that focused the first key phrases utilized by the target market, together with “examine overseas,” “examine in Canada,” “Canada immigration,” “IELTS,” “IELTS exams,” “Canadian universities,” and “IELTS trainers.”
  • Our staff crafted messaging that emphasised the provision of scholarships, utility charge waivers, and spot admissions by a number of establishments, inviting the target market to go to SPS Canada’s workplace in Ahmedabad to satisfy high establishments from Canada beneath one roof.
  • We designed a touchdown web page that created a gross sales funnel, targeted on the call-to-action to go to SPS Canada’s workplace, optimized for a seamless person expertise, and designed to encourage guests to schedule appointments.


1. The marketing campaign was extremely profitable, with 25-30 candidates visiting SPS Canada’s workplace every day, and footfall rising to 35 on weekends.

2. The optimized marketing campaign generated a excessive conversion fee, which translated right into a optimistic ROI for SPS Canada.

3. Regardless of being a brand new workplace and the very first workplace in India, folks acknowledged SPS Canada from the adverts, known as, and scheduled their appointments, resulting in a gradual circulation of certified leads.

4. Total, SPS Canada’s PPC and touchdown web page technique efficiently achieved their aim. Their aim of accelerating footfall of their Ahmedabad workplace and producing a excessive conversion fee and optimistic ROI. The optimized marketing campaign’s success could be attributed to focused key phrases, efficient messaging, an optimized touchdown web page design, and steady monitoring and optimization of the marketing campaign to make sure the absolute best outcomes.

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