Fox Sports activities will broadcast the Tremendous Bowl this yr for the primary time since 2020, however audiences received’t want cable to catch all of the motion.
The corporate will air the Massive Sport throughout Fox and the Fox Sports activities app, making Tremendous Bowl 57 free for anybody within the U.S. on the app with out the necessity for cable authentication. So anybody with a wise or related TV can have entry to the occasion.
In 2021, CBS provided unauthenticated entry to Tremendous Bowl 55 on its web site and the CBS Sports activities app for OTT units and companies, good TVs and cellular units; nonetheless, NBC required a cable subscription in 2022.
Moreover Fox and Fox Sports activities, viewers can watch Sunday’s matchup between the Kansas Metropolis Chiefs and the Philadelphia Eagles on livestreaming companies resembling Fubo, Sling TV, Hulu + Dwell TV and YouTube TV. The sport will also be considered on Foxsports.com
NFL’s streaming service NFL+, which prices $4.99 per thirty days, may also broadcast the sport.
On related TV platforms, Amazon Hearth TV is as soon as once more integrating Alexa into its Tremendous Bowl plans. Customers can say, “Alexa, play the Massive Sport,” which is able to take clients to Fox Sports activities or one other app streaming the sport.
There may also be an on-device hub on the platform within the hero placement on the high of the Hearth TV display outlining all of the apps and choices for watching (together with YouTube TV, Hulu with Dwell TV, Sling TV, DirecTV Stream and NFL+).
TurboTax is again because the lead sponsor of the Massive Sport Hub on Roku, and viewers can get to the Fox Sports activities app by means of Roku’s Sports activities expertise.
Vizio additionally locked down TurboTax because the sponsor of its personal Massive Sport Hub, which curates all of the apps viewers can watch the Tremendous Bowl on. It additionally accommodates a number of sports-related content material, together with films, TV reveals, music playlists and cooking sequence.
“We all know our viewers are looking for music, recipes and content material forward of cultural moments, so we’re taking the work out for them and giving customers what they need in a single place,” Adam Bergman, Vizio’s vp of name partnerships, stated in an announcement. “This offers our model companions a chance to complement inventive promoting with new advert codecs and credit score for serving to to ship worth to customers.”
For the most recent Tremendous Bowl 57 promoting information—who’s in, who’s out, teasers, full advertisements and extra—take a look at Adweek’s Tremendous Bowl 2023 Advert Tracker and the remainder of our tales right here. And be part of us on the night of Feb. 12 for the very best in-game protection of the commercials.