The right way to Select an Ecommerce Template for Your Web site


When customers land on a web site, they type an opinion (often a sturdy one) inside the first 50 ms of publicity. The visible enchantment of a web site tremendously influences first impressions.

What does this imply for a enterprise proprietor such as you?

It means you may have lower than a second to persuade your clients that you’ve got a reliable and skilled on-line retailer value searching and shopping for from. Seems like a daunting job, no? However you’re in luck: there’s an Ecwid-approved shortcut!

With Ecwid, you’ll be able to select the good ecommerce web site template for your on-line retailer, and you’ll make fairly a first impression.

What Is an Ecommerce Template?

A template for an ecommerce web site (aka a buying cart design template) is a pre-built and designed on-line retailer that enterprise house owners can use and customise for their websites.

It’s a win-win for companies, as utilizing buying cart templates is far more reasonably priced than hiring a net designer to create a entire new branded retailer from scratch.

An instance of an ecommerce web site template

Moreover being a cost-effective answer, utilizing an ecommerce template makes making a web site a breeze. Even when you’re a full beginner with none design or coding information, you’ll be able to simply make your individual web site with pre-built designs. And that saves time. Like, a lot of time.

The right way to Select an Ecommerce Template for Your Web site

Right here’s a guidelines for selecting the good ecommerce template for what you are promoting:

  • Is it optimized for cellular?
  • Does it have a visually interesting, clear design?
  • Is it simple to navigate?
  • Does it load shortly? (Test on totally different gadgets)
  • Does it have a simple checkout course of?
  • Do the product pages current your merchandise in the greatest approach?
  • Is it simple to customise?

Checked all of the packing containers? Appears such as you’ve acquired your self a top-level template for your web site!

Retailer dimension, area of interest, and price range are additionally necessary elements to think about when selecting an ecommerce template. Some templates are higher fitted to larger, marketplace-like web sites, whereas others are crafted with attire shops, eating places, or companies in thoughts.

There are even some free and superior ecommerce templates! Don’t simply select the first fairly template you see, examine totally different choices to see which one works greatest for what you are promoting.

40+ Templates for Your Ecommerce Web site

By now, you is perhaps questioning: “Does Ecwid have web site templates?” We positive do!

If you’re on the lookout for a free web site with built-in ecommerce templates, think about signing up for Ecwid by Lightspeed. You’ll get entry to Prompt Web site, a one-page web site with a built-in, customizable on-line retailer… And…you may have over 40 ecommerce templates and numerous design choices to select from!

All of the themes are totally customizable: you’ll be able to edit texts, fonts, Name to Motion buttons, photos, colours, and layouts, everytime you need.

All of Ecwid’s themes match the necessities for buying cart web site templates we’ve listed above, so you may have all the pieces that you must begin an on-line retailer, assured.

What Are Ecommerce Web site Examples?

Ecwid Prompt Web site templates are designed with numerous shops and companies in thoughts so that you will discover the one that’s most related to what you are promoting.

Let’s have a nearer have a look at some examples of ecommerce web site templates by Ecwid. (Click on “View demo web site” to see how the template seems on a actual web site.)

Well being & Magnificence (View demo web site)

Electronics (View demo web site)

Residence (View demo web site)

Providers (View demo web site)

Artwork (View demo web site)

Jewellery (View demo web site)

These are only a few ecommerce templates for Ecwid Prompt Websites. ​​Need to see extra templates? Create a free Ecwid account, then go to your Ecwid admin, Web site → Edit Web site → Settings → Web site Templates.

You’ll be able to edit any template and make it distinctive to your retailer and model. Try our Assist Heart for detailed directions on web site customizations.

Suggestions for Designing Your Ecwid Retailer

You’ve already chosen the good template, however nonetheless really feel like one thing is lacking? Not a downside! You’ll be able to all the time proceed enhancing the web site and enjoying round with it till you’re 100% glad. Listed here are a couple of concepts for creating your signature look on your Ecwid web site.

Use an Eye-Catching Cowl Picture or Video

A image is value a thousand phrases, so be sure that your picture portrays your model message:

  • Showcase your merchandise, share a image of your brick-and-mortar retailer or the faces behind your model
  • Use high-quality photos solely. Say no to blurry photos with poor lighting!
  • Select photos which might be at least 1400х1050px for the greatest match.

Displaying merchandise in motion or in use is all the time a win for a cowl picture

Use Flattering Typography

Moreover offering data, texts on your web site serve different functions. They assist ship your model message and identification. It’s not solely what you say, it’s the way you say it. Considerate typography can convey a message of “affordability,” “relatability,” or anything you could need to convey. It’s a refined artwork, however one value studying.

Minimalistic fonts stability busy cowl photos

Observe these easy practices to convey your model voice by typography:

  • Experiment with contrasts: for instance — use daring and cursive fonts or tall and brief ones
  • Mix serif and sans-serif fonts for readability
  • Use totally different fonts and  sizes for your headline and physique textual content
  • Persist with 2-3 fonts to keep away from a cluttered look.

Listed here are 15 Excellent Font Pairings for Your Ecommerce Web site.

To select fonts for your cowl, open the Web site web page and click on “Edit Web site.” Then go to Cowl & Headline → Design. There you’ll be capable of arrange fonts for your headline, description, and call-to-action button(s).

Pay Consideration to Class Pictures

If you may have a number of product classes in your retailer, pay shut consideration to the way you current them. Classes are an necessary a part of profitable retailer navigation. You need clients to navigate by your retailer and view necessary sections.

Zealously Handmade makes use of the similar fashion for all class photos

Maintain this in thoughts when selecting and organising class photos:

  • Use giant photos to symbolize your merchandise in the greatest approach
  • Maintain proportions balanced to keep away from a messy look
  • Use the similar perspective, background, and gentle for all class photos
  • Keep away from summary class photos. Persist with photos which have direct which means to your classes however are distinguishable from each other.

You’ll be able to unfold classes and show merchandise from these classes proper on the storefront web page. This structure works nice for:

  • cafes and eating places (it offers a menu-like storefront vibe).
  • on-line shops with small catalogs the place clients can see all of your merchandise at as soon as.

By the approach, you may as well cover class photos. This manner, solely class names are displayed.

Select an Ecommerce Template Right now

Making a stunning and skilled ecommerce web site is a piece of cake once you use predefined ecommerce templates. Why wait? Get your free on-line retailer with Ecwid at this time, and take your on-line retailer to the subsequent stage. We can solely think about the nice storefront you’ll make with a little bit of assist from Ecwid.



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