Volkswagen Industrial Automobiles and Psychological Well being UK are taking their #DownTools message to the excessive road with a sequence of hanging shutter artwork work, as a part of a marketing campaign created by BBH.
The work are by famous mural artist Peter Barber and so they seem on the shutters of a dry cleaners, a butcher’s store and a bakery, sharing the message ‘Let’s deliver the shutters down on overworking’ together with the hashtag #DownTools.
