What Does Noindex Imply? Your Information


Final Up to date on June 21, 2023

website positioning (Search Engine Optimization) is about getting your web site to rank effectively and seem greater in a Google seek for elevated visibility on-line. Nevertheless, there are some circumstances in which you will wish to block sure pages, articles or photos from being displayed and located on Google searches, additionally referred to as De-Indexing. 

A no-index tag permits web site homeowners the choice to de-index sure pages, so they aren’t displayed in Google. Be taught extra about no-index tags, the way it works, and finest practices on when they’re used.

What’s a No-index Tag, and How Do They Work?

A no-index tag is an HTML meta tag included within the code or a web page that directs engines like google to not embrace a web page in on-line search outcomes. 

This can be a useful instrument, and the commonest method net homeowners de-index net pages on their web site in order that they don’t seem in a Google search.

What to Know About De-Indexing Pages

For those who want to take away unfavorable content material from Google searches, they will attain out to the positioning proprietor or publish to request they add a no-index tag. Sadly, in the event you don’t have entry to an article, you can not add the tag to de-index articles from on-line searches.

If in case you have entry to a web site:

  • If in case you have added a no-index tag and discover the web page or content material remains to be showing on Google, you should use the Take away URL instrument on Google Search Console, so long as you’ve it arrange and have entry.
  • A robots.txt file permits net homeowners to dam a web page or part of a web site from showing in a Google search. A robots.txt file is used to speak with search engine crawlers like GoogleBot which URLs the crawler can entry on a web site.

If you happen to don’t have entry to a web site:

  • If you happen to don’t have entry to web site possession/permissions, you would possibly contemplate reaching out to the positioning proprietor first. 
  • If that doesn’t work, contemplate submitting a Google DMCA takedown.
  • The Proper to be Forgotten permits folks to request elimination of a URL on Google, nonetheless, these pointers can fluctuate by nation. If an individual desires a web page eliminated that includes content material that may spoil their life or repute, together with a scandal, dangerous judgment, or embarrassment towards an individual, you may report content material on Google right here.
  • If the data on a web page seems to incorporate spam, paid hyperlinks, or malware, you may report spam right here to get doubtlessly eliminated.

Can You De-Index Pictures and Media?

Sure, you may de-index photos and media information like PDFs. 

Pictures can seem on Google, in each natural search outcomes, in addition to the pictures tab. Just like an online web page, you should use a no-index tag for photos, although relying on the CMS, it may be robust to do. 

Why Block a Web page from Being Proven on Google?

There are a couple of the explanation why you’d wish to block a web page from being displayed on Google. Most of those situations are attributable to an online web page no offering customers with useful info. 

  • Duplicate content material
  • Skinny content material 
  • Out of inventory merchandise on e-commerce
  • Net improvement pages – staging environments, password shield pages

These causes additionally assist with website positioning (SEO) and the flexibility on your web site to look first in Google when a time period is searched. 

Which Pages to Not Use a No-Index Tag

Whereas there are specific pages that make sense to dam from a Google search, a majority of the pages on a web site shouldn’t be blocked. These pages are seemingly your most vital pages which might be included in your web site navigation:

  • Homepage
  • Product or providers pages 
  • Weblog articles (except they’re outdated or comprise no content material)
  • About Me/About Us
  • Contact Us

How Implement a NoIndex Tag

The no-index tag is applied on a web page as a robots meta tag within the <head> part of an HTML code.

Robots meta tags are codes used to speak with engines like google a web site’s crawling and indexing. These tags should not seen to customers, however bots like Google can discover them when crawling a web page. 

Relying on the CMS (content material administration system) you’re utilizing this will look a bit totally different:


To make use of a no-index tag on a web page in WordPress, comply with these steps: 

  • Obtain Yoast
  • Go to a selected web page (or weblog put up) 

  • Navigate to the underside of the web page with Yoast website positioning settings. 

  • Within the Yoast part, scroll right down to “superior”, and go to “permit engines like google to indicate this Web page in search outcomes”. 


To make use of a no-index tag on a web page in Squarespace, comply with these steps: 

  • Navigate to “pages” in Squarespace.
  • Select the web page you want to block.
  • Scroll right down to “website positioning” part of the “web page settings”.
  • On the backside of website positioning settings is a bit referred to as “cover web page from search outcomes”. 

Squarespace Noindex


To make use of a no-index tag on a web page in Wix, comply with these steps: 

  • Go to the “Web site Editor

noindex in Wix

  • Click on “Pages” on the left facet of the Editor.
  • Then, click on the “Extra Actions” icon subsequent to the web page you want to block from Google.
  • Click on “website positioning Fundamentals”.

wix noindex tag

  • Disable the Let engines like google index this web page toggle. 

Checking Whether or not Your NoIndex Tag is Working

Now that you just’ve applied your no-index tag, it’s time to verify to see if it’s working. You are able to do this by utilizing Google Search Console on your web site, which is used to speak with web site homeowners how your web site is being crawled and listed by Google.

Google Search Console

  • If Google Search Console just isn’t arrange, achieve this now! Google Search Console is used to assist web site homeowners permit their web site to be crawled by Google and listed in engines like google.
  • Then use Google Search Console URL inspection instrument. This instrument will present particular details about indexing by web page. 

Closing Out: Utilizing NoIndex Tags

For pages or articles that comprise false, deceptive or slanderous info, implementing a no-index tag is a good way to de-index an article, web page or picture. These wishing to take away unfavorable content material from Google searches, they will attain out to the positioning proprietor or publish to request they add a no-index tag.

If you happen to want extra assist addressing unfavorable or detrimental content material on-line, you should use an expert repute administration firm.


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