Why You Ought to Be Utilizing Hashtags on TikTok.

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Krista Neher

Feb 28 2023

Why You Ought to Be Utilizing Hashtags on TikTok.

A Boot Camp Digital All Entry member not too long ago requested about hashtags on TikTok. Are they helpful? Ought to we be utilizing them?

YES! Merely put, hashtags on TikTok present visibility and searchability. Study extra about hashtags right here.

TikTok is a discovery engine. Plain and easy, its aim is to place content material it thinks you’ll like in entrance of you.  Earlier than creators used hashtags, there was no option to actually search via the content material until you knew particularly the creator or content material to look.

What does this imply for companies? 

BE STRATEGIC! Strategically selecting hashtags in your content material permits your audience to search out it. That additionally means BE RELEVANT!  When utilizing hashtags, regardless of your platform, you’ll want to focus in your relevancy to your area of interest and model. Moreover, select hashtags that apply to you and your model. TikTok has a handy hashtag monitor so that you can see trending hashtags and seek for ones which might be related to your model.

Moreover, this contains how you utilize them. TikTok permits hashtags within the captions and feedback. Bear in mind to use technique and relevancy in your hashtags for optimum outcomes.

BONUS: TikTok not too long ago bumped out their character restrict to 2200, which is large information. Not do it’s a must to select between description/caption and hashtag. Make the most of that and get extra attain. Including 10 to twenty hashtags is an effective vary to begin with.

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